Bachelor of Arts in Communication Advertising and Marketing with a Management Minor
This bachelor’s degree gave me the foundational knowledge needed to be successful in marketing. Utilizing communication theories and principles, I learned how to “analyze communications problems, and to evaluate communications programs”. I was given hands-on opportunities to “write problem-solving strategies and create advertising and promotion messages to specific target audiences”. Since I selected a creative track, I was also given hands-on opportunities to develop “consumer advertising ads in print and broadcast” and developed a portfolio of work that helped propel me into marketing positions after graduation.
Courses Completed
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Advanced English Pronunciation
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College Reading and Study Skills
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Advanced Academic English
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Academic Writing
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Classical Arabic
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History of Civilization
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Principles of Biology
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Introduction to Calculus
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Physical Science
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Introduction to Mormonism
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American Heritage
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Introduction to General Chemistry
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Introduction to the Book of Mormon
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Islam and the Gospel
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Principles of Statistics
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Principles of Accounting
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Econ Principles and Problems
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World Civilization from 1500
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Intro to the Book of Mormon II
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The Old Testament
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Fitness and Lifestyle Management
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Written Business Communication
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The Doctrine and Covenants
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The Gospel and World Religions
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Mass Comm and Sociology
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Communication Theory
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Introduction to Advertising
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Projects in Communications
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College Writing and Reading
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Workshop 2: Special Projects
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Communications Law
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Marketing Management
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Entrepreneurship Lecture Series
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News Writing
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Research in Communications
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Marketing Media Planning and Strategy
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Media Sales and Promotions
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Account Planning Management
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Strategic Ad Campaigns
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Organizational Effectiveness
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Financial Management